Līve Ambitions

In the past, it was common to see websites without logo links.  Websites used to have a simple menu with a “Home” link in a prominent location.  Websites of today have become more advanced in design and some conventions have even changed, although the concept of simple browsing has not.  Nowadays, it’s more common to see websites using their logo as the primary link to their homepage.  As websites advanced, Internet users have adapted, and it seems to be the convention to use the logo as the homepage link.

So, the question is: Should you link your logo to your homepage?  Well, there is no right or wrong answer to this.  However, you should think about the useability and navigation of your website before answering this question.  Is the “Home” link in a prominent location within your menu and is it simple to navigate your website?  If so, a logo link may not be necessary, although it probably won’t hurt to use it.  However, if your website does not have a “Home” link anywhere in the menu, then you should definitely consider utilizing your logo as a homepage link. 

I’ve seen many “old school” websites that miss this simple functionality.  The homepage link serves a greater purpose than a simple browsing tool for your visitors.  It also allows search engines to better crawl your website.

Just make sure you’re not over-linking to your homepage.  Two links to your homepage from any given page should be sufficient.  One from the logo or menu, and another from the footer area.