I understand the concept of arbitrage – buying cheap long-tail keywords and turning a profit for higher paying keywords. And, I ‘ve also talked to people who’ve had incredible success with arbitrage in the past, but I question whether it still works today. There are a few reasons why I question the effectiveness of arbitrage in today’s market: [...]
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SEO is Not Easy Anymore
SEO is still alive and kicking, but lately its become more challenging to optimize sites for higher rankings in the search engines. These are some of the reasons why I believe so: Search engine technology has improved their ability to detect unnatural links and discount them automatically. Ever heard the phrase “content is king”? It’s absolutely true, and probably more important now than [...]